Studiio

Studiio Integration

Two-way SMS for radio stations and broadcasters

About Studiio

Studiio is a web-based listener communication platform designed specifically for radio broadcasters and podcasters. It enables stations to manage all listener interactions in one place, combining SMS, phone calls, social media, and email into a unified studio dashboard.

Used by radio stations across New Zealand and internationally, Studiio helps presenters engage with their audience in real-time. The platform includes powerful features like listener profile management, AI-powered listener identification, engagement analytics, and seamless integration with streaming servers like SHOUTcast and Icecast.

How WebSMS Integrates with Studiio

WebSMS provides the SMS backbone for Studiio's two-way messaging capabilities. When a listener sends a text message to a station's shortcode or dedicated number, WebSMS receives the message and instantly forwards it to Studiio via webhook. The message appears in real-time on the presenter's studio panel, ready to be read on air or responded to.

When presenters reply from Studiio, the outbound message routes through WebSMS for reliable delivery to the listener's mobile phone. This seamless two-way integration means radio stations can run text-to-win competitions, take song requests, receive shout-outs, and build meaningful connections with their audience.

Listener Profiles and Engagement Tracking

Every SMS interaction flows through to Studiio's listener database, building rich profiles over time. Stations can see a listener's message history, competition entries, favourite shows, and engagement patterns. This data helps presenters personalise on-air interactions and stations understand their audience better.

Key Benefits

Two-Way Messaging

Receive texts from listeners and reply directly from the studio panel. Real-time conversations that build audience connection.

Competitions Made Easy

Run text-to-win competitions with automatic entry tracking. Pick winners and manage prizes all within Studiio.

Listener Profiles

Build detailed profiles of your audience. Track engagement history, preferences, and interactions over time.

Live Studio Integration

Messages appear instantly on the studio panel. Presenters can read texts on air and respond without leaving their workflow.

Engagement Analytics

Understand which shows drive the most engagement. Track SMS volumes, peak times, and listener participation trends.

Reliable NZ Delivery

WebSMS ensures messages are delivered reliably across all New Zealand mobile networks with local infrastructure.

Use Cases

Text-to-Win Competitions

Listeners text a keyword to enter competitions. Entries are tracked automatically and winners can be selected at random.

Song Requests

Accept song requests via text. Presenters see requests in real-time and can acknowledge listeners on air.

Shout-Outs and Dedications

Listeners send birthday messages, dedications, and shout-outs that presenters can read live on air.

Talkback and Opinions

Gather listener opinions on topics of the day. Build engagement during talk segments with live text feedback.

Show Reminders

Send SMS reminders to listeners about upcoming shows, special guests, or events they've registered interest in.

Polls and Voting

Run SMS-based polls and voting for music countdowns, listener choice awards, and interactive segments.

Power Your Station with SMS

Connect your radio station to listeners via two-way text messaging. WebSMS and Studiio work together to bring your audience closer.

Learn More

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