Two-way SMS for radio stations and broadcasters
Studiio is a web-based listener communication platform designed specifically for radio broadcasters and podcasters. It enables stations to manage all listener interactions in one place, combining SMS, phone calls, social media, and email into a unified studio dashboard.
Used by radio stations across New Zealand and internationally, Studiio helps presenters engage with their audience in real-time. The platform includes powerful features like listener profile management, AI-powered listener identification, engagement analytics, and seamless integration with streaming servers like SHOUTcast and Icecast.
WebSMS provides the SMS backbone for Studiio's two-way messaging capabilities. When a listener sends a text message to a station's shortcode or dedicated number, WebSMS receives the message and instantly forwards it to Studiio via webhook. The message appears in real-time on the presenter's studio panel, ready to be read on air or responded to.
When presenters reply from Studiio, the outbound message routes through WebSMS for reliable delivery to the listener's mobile phone. This seamless two-way integration means radio stations can run text-to-win competitions, take song requests, receive shout-outs, and build meaningful connections with their audience.
Every SMS interaction flows through to Studiio's listener database, building rich profiles over time. Stations can see a listener's message history, competition entries, favourite shows, and engagement patterns. This data helps presenters personalise on-air interactions and stations understand their audience better.
Receive texts from listeners and reply directly from the studio panel. Real-time conversations that build audience connection.
Run text-to-win competitions with automatic entry tracking. Pick winners and manage prizes all within Studiio.
Build detailed profiles of your audience. Track engagement history, preferences, and interactions over time.
Messages appear instantly on the studio panel. Presenters can read texts on air and respond without leaving their workflow.
Understand which shows drive the most engagement. Track SMS volumes, peak times, and listener participation trends.
WebSMS ensures messages are delivered reliably across all New Zealand mobile networks with local infrastructure.
Listeners text a keyword to enter competitions. Entries are tracked automatically and winners can be selected at random.
Accept song requests via text. Presenters see requests in real-time and can acknowledge listeners on air.
Listeners send birthday messages, dedications, and shout-outs that presenters can read live on air.
Gather listener opinions on topics of the day. Build engagement during talk segments with live text feedback.
Send SMS reminders to listeners about upcoming shows, special guests, or events they've registered interest in.
Run SMS-based polls and voting for music countdowns, listener choice awards, and interactive segments.
Connect your radio station to listeners via two-way text messaging. WebSMS and Studiio work together to bring your audience closer.
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